Off-page SEO concentrates on increasing the authority of your domain by getting links from other websites. The biggest off-page SEO factor is the number & quality of backlinks to your website.
Off-page SEO relates to the other perspectives that influence the search ranking of the website on the search engine result page. It refers to the promotional activities such as content marketing, social media, and link building performed outside your website to improve its search ranking.
SOME OF THE TECHNIQUES IN OFF-PAGE SEO:
Contribute as Guest Author
Find similar websites as your domain (quality and authoritative) and approach them for guest posting on their website. It helps you to get quality backlinks and increase the traffic of your site.
Influencer Outreach
If you have created the share-worthy content, then don’t hesitate to reach out to influencers of your industry. Ask them to check your blog and ask for link backs from their blog. Make sure you get the links from absolutely relevant domains.
Social Media Engagement
An important Off-page SEO technique is social media engagement. If you want to get your business, website, or blog popular, engage with people on multiple social media platforms.
Social Bookmarking
Social Bookmarking is the most popular way to drive massive traffic to your blog instantly. You can also create high-quality backlinks using social bookmarking.
Forum Submission
Make sure that you participate in each forum related to your niche and build connections with the community. Make sure to use the best do-follow forums.
Blog Directory Submission
Directory Submission is constantly striving to create quality backlinks. Choose an efficient directory and select a proper category
Article Submission
Submit your articles in high PR article submission sites. You can also provide links to your website. Your content should be steadily unique and of high quality.
Question and Answer
Question & Answer sites are the best way to promote your products & services by answering the questions related to your products/services.
Infographics Submission
Make impressive infographics and submit to infographics submission sites. Also, give a reference link to your website.
Image Submission
Image Submission is the way to submitting or post your website related images with URL on other websites.
Video Submission
Submit your videos to video submission sites to get backlinks and it is very useful to increase brand awareness as well as to promote your brand.
Business Reviews
Business reviews are your lifeblood. Good reviews help to increase your business’s local rankings in search engines.
Document Sharing
Create documents related to your niche. Make sure you create a unique and helpful pdf or ppt. Submit these documents in the document sharing websites.
Classified Ads
If you are targeting the global market then classified ads help you lot to generate traffic and revenue.
Web 2.0 Submission
Post your articles on web 2.0 sites. Web2.0 is just another technique where you can create subdomains in high domain authority websites.